LYVV Launching Campaign Shoot

The LYVV marketing team brought its launching campaign to life on Tuesday, November 18th, 2025, during a full-day production set across a curated selection of restaurants, cafés, yoga studios, guesthouses, and lifestyle spots within the Gemmayze and Mar Mikhael areas of Beirut.
The shoot was executed in collaboration with VIDDY Productions and director Lynn Morcos, whose creative direction shaped the campaign’s vibrant, modern, and experience-driven feel.
Throughout the day, each location was carefully chosen to reflect the diversity of outings LYVV helps users discover; from morning coffee moments to wellness experiences and intimate social settings.
The LYVV team was actively involved in every stage of the campaign; from pre-production planning and creative alignment to on-set collaboration, location sourcing, and experience coordination.
This behind-the-scenes milestone brings us one step closer to unveiling our first official campaign.